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Richell
Smile for Baby, Smile for Family

Richell develops products that are gentle with babies, enjoyable to use, and support the healthy growth of babies. The No.1 sippy cup brand in Japan, Richell has a wide selection of quality and safe products, including mugs, bottles, feeding utensils, toothbrushes and teethers. Let Richell be your child’s best friend in their growing years.

 

Richell
Smile for Baby, Smile for Family

Richell develops products that are gentle with babies, enjoyable to use, and support the healthy growth of babies. The No.1 sippy cup brand in Japan, Richell has a wide selection of quality and safe products, including mugs, bottles, feeding utensils, toothbrushes and teethers. Let Richell be your child’s best friend in their growing years.

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Our accessories

What Are Richell’s Most Popular Items?

Richell specialises in their T.L.I. (Training, Learning, Interesting) series of step-up mugs and Aqulea series of training bottles. 

The Richell T.L.I step-up mug is designed to challenge your child at each growth stage from 5 months and above. With a soft flexible spout shape, Richell’s T.L.I is designed for young and developing mouths suitable for a 5 month old infant, along with a unique air valve that is perfectly safe for curious infants. The straw attachment can easily fit your child's fussy needs, adapt to your baby's growth, and helps your baby to learn, suck and drink. It also prevents backflow and has a minimum of parts for washing. 

The Richell T.L.I. step-up mug does not leak or spill even when the lid is opened, or when the mug is knocked over and even shaken. Richell ensures your T.L.I. step-up mug stays tightly sealed in your bag. For direct drinking, the outlet regulates flow to minimize spillages that can often occur as young children learn drinking from a cup. The liquid flow is regulated to prevent choking.

The Richell Aqulea series is designed with flexibility in mind. Whether you’re looking for a slim bottle for short trips out or a larger option for a day outdoors, Richell’s Aqulea series has you covered. All items in this range feature lightweight, easy-to-clean designs, along with durable straws and attachments. This range is best suited for 6 months and above, and a great choice for parents who want to encourage their child to learn drinking from a straw. Parents also have the option to push gently on the lid to direct the drink through the straw, helping the baby understand how to drink. The lid can also be removed when the baby is ready to learn how to hold and drink.

What Richell Product Should My Little One Start With?

You may start your little one with our best-selling Sippy Cup from 5 months old.

Why Should I Use Richell?

Richell products are free of harmful materials and are safe for babies. They are free of BPA, PVC, phthalates, lead, and cadmium. In addition, Richell’s teethers are made from BPA-free silicone rubber, safe for your little one.

Can I Clean My Richell Products In The Dishwasher or Steriliser?

Most Richell products can be used in the dishwasher and can be sterilised using boiling, chemical, and microwave methods. Kindly refer to the label at the back of the product packaging for the suitability of sterilization methods.

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